Email Marketing

Mobile media marketing does not mean that you have to leave email marketing behind. According to a recent estimation, 3.6 billion have an email address. Over the years, email marketing has gotten a bad rap because of spam. Realize that spam is everywhere, even on social media. People still respond to the right kind of emails. Smart entrepreneurs use email marketing to create new business and turn customers into repeat customers. One of the ways to get people to answer those emails is to offer an incentive for people to sign up. The free content should be good enough that people would be willing to pay for the premium content. This is also the place where the business professional that likes to look at every single detail shine. The little things in emails are important because potential customers pay attention to them.

An Apple a Day

With all these great new Apple products coming out, you are probably wondering just how you might be able to profit from them. One of the newest tech is the mobile payments. Well, it is not new in itself but Apple is trying to make it easier and more mainstream. Would you feel comfortable paying with your phone? American Airlines has already created a mobile application for the Apple Watch that will allow you to track your baggage. Apple announced that W Hotels is also working on an app that would allow a customer to unlock her hotel room door by waving her device in front of the door.There is also home automation where you will be able to program the phone to control appliances such as the coffee maker in the morning when you are trying to drag your butt out of bed. You can even hook it up to your phone services to have someone else wake up that it not really there. On the other hand, all these features have already been on the scene for the past two years.

Increase Your Value

In this job market, it is imperative that you increase your value and have a edge up on the competition. One of the best things that you can do is study up in your field. You need to keep on top of all the developments in the industry that you are in and be aware of the new discoveries or cloud services. The internet has so many resources that it is ridiculous that not everyone is taking advantage of them. I mean there are podcasts, YouTube videos, free online courses, and all kinds of audiobooks so you can even listen to them in the car during your commute. Another great things you can do is ask to be taken on a tour and ask a lot of questions while doing it. Many people love to talk about themselves and what they do for a living. You will be able to gain some knowledge and make some valuable connections. As far as the learning about your industry goes, you can even attend tradeshows and conferences. This is also a great opportunity to network and meet new people.